Search Marketing

Our team of experts get positively excited about both Search Engine Optimisation (SEO) and Pay Per Click (PPC) and are happy to undertake them on your behalf. After all, search marketing might not be everyone’s cup of tea but getting them right is critical for the success of any business.

Meet Jim

Jim, with 12 years working in search marketing, is a highly analytical thinker and this makes him very comfortable working in this field. He takes an analytical approach to both search engine optimisation and pay per click. With this approach, he gets great results for our clients. As someone that enjoys all things numerical, he is often in Google Analytics drilling down into the data and finding the explanation of what it is showing.

SEO (Search Engine Optimisation)

SEO is often at the heart of most marketing strategies. With all SEO campaigns we we will always start with keyword research. This ensures we don’t just get your website ranking for any keywords relating to your products. We find keywords which are searched for regularly and indicate a buying signal and are therefore likely to drive conversions and sales.

PPC (Pay-Per-Click)

If you need quick results PPC (Pay-Per-Click) is most likely the right option for you. We run various tests throughout the month so that we can maximise the profitability of each campaign. We will maximise the campaigns profitability by increasing the conversions (Quotes or Sales) from the website and decreasing the cost per conversion (Quote or sale).

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